SS16 Press Day

We headed up our Aus SS16 Press Day with an army of beaut bloggers and our babein PR team to check out what's hot this season...

Tia Provost

"As we're coming into summer, I'm really into white at the moment - it always looks great with a tan! This jumpsuit has just the right amount of skin on show and I love how the pants are tailored."


Hannah Perera

"My favourite trend is a spring palette; pastel, beiges and whites. At the weekend you can find me hanging out at the Cirabilly Markets in tan trucky pants with a white cropped tee and tan creepers."


Meg Bellemore

The beaut editor at DOLLY magazine is absolutely loving metallics and mules for the summer! 

April Rose Pengilly

"I'm loving everything 90s right now - especially mules and mini skirts!"


Allie Athansio 


Sophie Shepherd


Samantha King


Our Australian PR team show off their fave pieces of SS16...


The key to surviving press day is comfy shoes! It's good to have a clipboard to hand to keep track of products for upcoming shoots and jotting down everyone's fave pieces and I always make sure I'm fuelled up on caffeine and sweets! 


I love working on the boohoo PR team because I love the clothes! There's something for everyone and the price point is insanely affordable!


I just moved to Australia from San Francisco! I’m constantly looking up the most delicious eats in Australia, best videos, the funniest memes, cutest animals, and hottest fashions on